SINCE THE EARLY 50’S, THE HOUSE OF ASSAEL HAS BEEN SYNONYMOUS WITH MAGNIFICENCE. TODAY IT IS NORTH AMERICA’S PREMIER PURVEYOR OF LUXURY CULTURED PEARLS & RESPONSIBLY SOURCED CORAL.

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Scroll Group 3 copy

South Sea Pearls

A Gem Like no Other
With a Quality Unsurpassed

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SALVADOR ASSAEL WAS “A TITAN OF THE CULTURED PEARL BUSINESS.” HE IS RESPONSIBLE FOR INTRODUCING SOUTH SEA PEARLS AND TAHITIAN BLACK PEARLS TO THE WORLD.

– The New York Times

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Always Akoya

An Icon of Style and Grace,
Shop Our Signature Strands

“PeaRls are a force of nature TRANSCENDING TIME AND TRENDS.”

– Christina Lang Assael

All For Love

Enter The World of
Assael Bridal

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"Are Pearls the New Diamonds?" ... Absolutely Yes!

– Vogue Magazine

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Exquisite Coral

Exceedingly Rare...
Responsibly Sourced

Assael Angel Skin Coral is One of "the Seven Dazzling Wonders of the Jewelry World."

– Veranda Magazine

The Colors

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