Editors and Influencers Call for Pearls and Coral for Holiday 2017: Behind the Scenes at the Jewelers of America Annual Press Preview

Every year, each editor seeks to find the best of the best, the cream of the crop and the most unique and sparkly gift ideas for their discerning readers. Assael recently wowed dozens of press representatives with exclusive pearl and coral options that would be a welcome bauble for every astute and fashion-savvy lady on Santa’s NICE list.

As the world’s foremost purveyor of rare gem Coral, South Sea and Akoya pearls, Assael naturally teamed up with the Cultured Pearl Association to present the newest and most exciting assortment from the Bubbles Collection by Sean Gilson. Featuring an assortment of Akoya and South Sea pearls floating in random patterns on bracelets and rings, the Bubbles by Sean Gilson collection is certainly nothing like your grandma’s pearls. These fresh and exciting new designs captured every editor’s attention.

Amanda Gizzi, trend tracker for the Jewelry Information Center could not decide which of the Bubbles rings she loved most.

Luxury publisher and editor Sue Perry was stopped in her tracks by the innovative new Bubbles by Sean Gilson designs, and @westvillagewasp showed a heart full of love for the Bubbles large ring in a wonderful InstaGram story.

Inspired by the latest fashion spread in Marin Magazine, I donned the exquisite multi-strand Sardinian coral necklace on a simple black dress with a flowing leather skirt. More than a few of the editors snapped my pic and talked me out of this necklace for their own ubiquitous selfies!

The rare and precious coral collection drew sighs from across the room as every editor was drawn to our display by the vibrancy of color and the consistency of hue that these coral gems possess.

The super stylish @newgirlnyc found the perfect pair of earrings to complement her stunning red velvet top. She might be adding this to her OWN holiday wish list.

The jewelry magazine editors are usually the hardest to please, having seen it all. But Ashley Davis of National Jeweler and Amy Elliott of JCK (Jewelers Circular Keystone) both fell in love with Assael’s brand new Sardinian coral and diamond drop earrings. Since red is the HOT color for the season, these sleek and sophisticated earrings make the perfect accessory to many of this winter’s fashion favorites. The classic styling and exquisite craftsmanship will stand the test of time for many generations to come.

Keep an eye out for Assael’s exclusive pearl and coral jewels on the pages of Elite Traveler, Robb Report and more this holiday season. Do a little shopping for yourself while you’re at it!

Assael will be bringing trunk loads of beautiful gem Coral, rare South Sea and Akoya pearls to the Neiman Marcus stores in Dallas, TX, Paramus, NJ and Honolulu, HI the weekend of Oct 12 -14. Find your favorites and start your holiday shopping early this year.

For events at a Neiman Marcus store near you, click here.